Hi, I'm Tasneem

Product Manager. Engineer. DJ. Reader. Avid Movie Watcher.

Phew, so glad you found your way in.

I keep three student publications online, decide what actually ships, and sweat the details most people scroll past.

Open to Associate PM roles for Spring 2027.

Download Resume Read a case study

The work

Two case studies and a side project. The case studies are where the product decisions live: what I chose to build, what I chose to leave out, and what I got wrong.

Case Study
schedaddle.png _□X
Schedaddle prototype preview
Figma Prototype Preview
Jan 2026 - Present

Schedaddle

Three interviews told us something we didn't expect: people wanted their scheduling in one place and their group chat left alone. So Schedaddle does availability polling, shift schedules, and announcements, and deliberately stops short of messaging. I ran the research, co-wrote the spec, and drove the Figma prototype.

User Research Product Spec Figma MVP Scoping
Read case study → Case Study
digmag.png _□X
Project preview for DIG Magazine
Project Screen Preview
Jun 2026 - Present

DIG Magazine

Product and engineering lead on the redesign of CSULB's arts and culture magazine. I walked the old navigation and found key content sitting three clicks deep; the new structure gets it to one across six of eight sections. Now building the approved Figma design as a responsive site.

Figma HTML CSS
Read case study →
pennypal.png _□X
Project preview for PennyPal
Project Screen Preview
May 2025

PennyPal

A budgeting web app: log expenses, set limits per category, and see where the money actually went. Flask on the back, Firebase for auth, Chart.js for the breakdowns.

Python HTML CSS JavaScript Flask Firebase Authentication Chart.js

Where I've worked

Jan 2026 - Present

Web Product Manager

Beach Media · CSULB

Current
Promoted to Manager Earned ownership of the full publication portfolio
  • Delivered 10+ website enhancements with zero downtime across 4 editorial teams and 30k+ readers
  • Reprioritized homepage layout via Squarespace Analytics, lifting article click-through by 30%
  • Launched Mailchimp signup flows and added 250 subscribers to a 2,300+ list by tabling
  • Interviewed 3 editors 1:1 to scope pain points, cutting tech-request turnaround from 5 to 2 days
User Interviews Product Analytics Lifecycle Marketing Cross-functional Leadership
Aug 2025 - Dec 2025

Web Product Coordinator

Beach Media · CSULB

LCP 2.1s · CLS 0 passed Core Web Vitals on LBCurrent
  • Wrote the performance spec that took LBCurrent to passing Core Web Vitals (LCP 2.1s, CLS 0)
  • Partnered with editors and designers to standardize responsive components, cutting bug reports by 10%
  • Improved discoverability across 5 articles by rewriting image alt text and sharpening headline clarity
Core Web Vitals HTML CSS WordPress Squarespace Performance Optimization
Jun 2023 - Jun 2024

Computer Science Teaching Assistant

Microsoft TEALS

1 year mentoring high-school students in intro computer science
  • Ran weekly 1:1s with 15 students to surface where the curriculum lost them, feeding 2 changes weekly
  • Co-taught 2 sections of Intro to Python with 90% of students completing the course
  • Debugged student Python submissions and reframed recurring errors as concept gaps
Python Communication Mentorship Debugging

Skills & Tools

A toolkit spanning product thinking and hands-on engineering. Tap a category to explore.

User Interviews Product Specs / PRDs Wireframing Information Architecture Competitive Analysis MVP Scoping
Python JavaScript C++ Kotlin HTML CSS
Figma Claude Code Codex Cursor Git / GitHub Firebase Chart.js WordPress Squarespace Microsoft Excel Slack VS Code Android Studio
Rewriting the Code Girls Who Code AnitaB.org CodePath Mind the Product Product Haven Women in Computing Society of Women Engineers Pakistani Student Association

Say hi

I'm available for Associate PM roles in Spring 2027. Happy to talk about product, the XP revival, or why your phone is like that.

@
Email
tasneemiqbal417@gmail.com
in
LinkedIn
/in/tasneemiqbal89
GH
GitHub
/tasneemiqbal